About Us

Pooch Base was created in 2021 by Kelly Sanders and Steven Kuhn with the intention to create real value for dog owners by offering a range of effective, unique, and trendy products. Many of which are largely unavailable in the bricks and mortar stores.

Throughout our time as passionate dog parents, we have understood that the deep emotional bonds we have for our dogs provide us with a great sense of purpose and responsibility. We want what’s best for our pets, and we want dog owners all over the world to have access to the latest and greatest.

Kelly has a background in client-facing roles as well as software related projects. Over the years, she has utilised her creative thinking and social skills in events management work, customer service representation, and talking to punters whilst pouring their pints.

Steven has an extensive background in business administration with an emphasis on back-end ecommerce and financial accounting. In addition to six years of experience in sales order and purchase order processing, he has been the first point of contact for suppliers and customers in several businesses since 2014, handling the concerns of a variety of commercial and individual clientele.

Our direct connections with international manufacturers allow us to deliver the newest and most innovative products to the consumer at the earliest stages of their release. We hope you will join us in being part of our story.

This store is not your typical store. We are dedicated to breaking down preconceptions of what a product should cost. Physical store all over the world are bumping up their prices and forcing customers to pay more than they used to. Unlike conventional businesses, we don’t operate with physical retail outlets with high rent and rates overheads. In addition, there are no agents involved in the procurement process and we have streamlined our supply chain. This allows us to pass on discounts to our customers in a way that our competitors are unable.

Happy Shopping!